Michael B. Jordan had the internet talking after he received a glowing endorsement of his new film, Sinners, and produced a Journal For Jordan from none other than Tom Cruise, of all people, in a "Hollywood meets Hollywood" kind of moment.
Cruise, who has made it his mission to keep butts in theater seats, dropped a surprise post that brought all the scrolling movie lovers to a halt. Impossible star posted a picture of himself standing with a ticket. He pointed at a poster for 'Sinners' in a dude-ish movie theater version of the proud older brother jockeying from the sidelines. His caption, Warmest congratulations, Ryan, Michael, and the entire cast and crew. See in a theater and sit through the closing credits." And only Cruise will put us in our place, so never forget to check out the mid- or post-credit goodies.
The Creed star, who plays twin brothers Smoke and Stack in 'Sinners,' swiftly reshared the post on his Instagram Stories. He added a mind-blown emoji and got right to the point: "Nah, this is crazy…" And who could blame him? A thumbs-up from Tom Cruise is akin to being knighted by box office gods.
Reared in the Jordan-producing camp of his longtime collaborator Ryan Coogler, 'Sinners' has been anointed with buzz and b.o. since it was unveiled. An ambitious supernatural horror flick has been transformed into a cultural moment, serving as yet another proof that Jordan and Coogler's creative chemistry is no fluke. This is the fourth project they've worked on together, and, you know what? They're still leveling up.
What's especially impressive? While most movies take a steep 60\%- or even 65\%-plunge, 'Sinners' hardly broke a sweat, losing six percent of its audience in the second week. That sort of durability doesn't occur by happenstance. It" indicates that audiences are telling, tweeting, texting, and, most importantly, returning for seconds.
Now, with Cruise's seal of approval on top, the buzz around 'Sinners' is at an all-time high. It's the type of peer-to-peer honor you don't see much of in the industry, particularly when it's coming from someone with Cruise's level of stardom. And it's not just a pat on the back but a passing of the torch between action royalty and a new age of blockbuster storytelling.
So, what's next for Jordan and the Sinners crew? Box office successes, to be sure. But for now, "Nah, this is crazy…" will do. Sometimes, the most accurate measure of success isn't the one that comes in dollars or reviews but the one that comes with a nod from a legend.
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