Regarding rap beef, social media has made shade-throwing an art form. Jim Jones and Kanye West (aka "Ye") are the most recent to take beef to the digital stage, with Jones serving up a lighthearted but stinging retort to Ye's recent allegations.
It began when Kanye randomly exploded on social media, declaring, "F### JIM JONES" without context. The outburst surprised fans as the two rappers were recently seen together in Tokyo and appeared to be on good terms.
But Ye didn't leave fans in suspense for long. In a follow-up post on the platform X (formerly Twitter), he accused Jim Jones of pocketing $2 million under the counter for setting him up with a businessman named Mr. Pink to discuss a crypto coin project. Ye, however, said Jones never revealed the payment and did not cut him in on the deal.
"SOOO JIM JONES GOT PAID 2 MILLION TO INTRODUCE ME TO A GENTLEMAN NAMED MR PINK TO DISCUSS MY CRYPTO COIN AND NEVER TOLD ME HE WAS GETTING 2 MILLION AND NEVER CUT ME IN," Ye said in a rant online.
He didn't stop there. In what could be a misdirection, Ye said he wasn't even focused on the money care, just less on the paperwork. "I LOVE JIM JONES, AND I'LL NEVER GO FULL YE, BUT I WANT THE PDF MORE THAN THE MONEY," he continued, taking a knowing dig at his history of quirky social media behavior.
Jones, however, wasn't going to miss the moment. He turned around instead of striking back with anger; he turned the situation into humor, firing back an almost hissy, sly Instagram post: "Ye sniffin' Ye, lol but keep my name alive champ we love Kanye."
The Harlem rapper's rejoinder elevated Ye's name to a not-so-subtle euphemism for cocaine use, an indication that the outburst may not have been entirely sober. Fans instantly seized on the double entendre, and the comment went viral.
Jones kept his response relatively calm during the entire drama, especially given their history. The two artists, both Roc-A-Fella alumni, had publicly supported one another. Jones had even plugged Ye's new album 'Bully,' dubbing him "THE REAL BILLY GOAT." Their link-up in Tokyo seemed to have brought their rapport full circle, with Ye even wearing a Dipset chain out of respect.
But the business allegations were a strain on that rapport. Jones didn't mention the $2 million accusation directly but said he was not pressed over Ye's claims. "He's lucky I am not about to talk bout lies only th [sic] truth lol lol lol," he wrote, in the process casually plugging his new album 'At The Church Steps.'
Whether this beef will escalate into a situation or go unnoticed remains to be seen, but for now, Jim Jones is taking the high road while getting the last laugh.
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