This week, Kendrick Lamar became Chanel's latest 'face,' a combination of artistic nerve and style hegemony that has never felt so adult. Yes, Kendrick Compton's lyrical genius and Pulitzer Prize-winning storyteller has now made his way into the fashion fold, bringing his influence to the French fashion house's coming eyewear campaign.
The first report by Business of Fashion, on April 21, adds to Lamar's multidimensional legacy. Chanel has such a timeless legacy, and that's always something that I can get behind," Kendrick said. I knew it wouldn't be clothes because they don't do clothes for men, so they were going to have to be glasses."
The first report by Business of Fashion, on April 21, adds to Lamar's multidimensional legacy. Chanel has such a timeless legacy, and that's always something that I can get behind," Kendrick said. I knew it wouldn't be clothes because they don't do clothes for men, so they were going to have to be glasses."
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Given his eye for detail and a minimal aesthetic that frequently echoes his musical delivery, Kendrick's partnership with Chanel seems like a natural evolution. Lamar has long had a relationship with the brand, which came to a head this past January as a striking collaboration. The Button is a short film he and his creative partner Dave Free used to demonstrate that their storytelling capabilities go far beyond the mic, debuting during Chanel's runway show.
The drama started oozing around the GNX record a day before the Chanel news hit. The part by the Los Angeles rapper Dody6, who also appears on the track "Hey Now," was a ruin of Instagram Live-ing, pure loss. He said that he was homeless and that he was disappointed that his guest spot on the project hadn't turned his life around. His remarks soon sparked a firestorm of conversation online, raising the question of how artists are supported or not after the spotlight dims.
Kendrick hasn't publicly responded, holding to characteristically quiet form in the face of controversy. But his cousin and frequent collaborator Hitta J3 did not pull punches. Hitta took to Twitter to criticize Dody6, suggesting that the artist was ungrateful and undercutting the people who tried to put him on. "Biting the hand that feeds you," he tweeted, with both fans rallying around him and pushing back.
Kendrick's week's duality, a flashy, resplendent fashion milestone and a whirling storm of backstage drama, reinscribes a set of contrasts that have characterized much of his career. He's a poet, businessman, community voice, and global icon. But some shadows follow this kind of success, like anyone working on such a high level.
For now, Kendrick is pushing them both forward in low profile and radically redefining what it can mean to be a high-fashion frame for a hip-hop visionary. On a catwalk in Paris or standing in a studio on the West Coast, Kendrick Lamar doesn't just wear the crown; he keeps re-sculpting it.
Given his eye for detail and a minimal aesthetic that frequently echoes his musical delivery, Kendrick's partnership with Chanel seems like a natural evolution. Lamar has long had a relationship with the brand, which came to a head this past January as a striking collaboration. The Button is a short film he and his creative partner Dave Free used to demonstrate that their storytelling capabilities go far beyond the mic, debuting during Chanel's runway show.
The drama started oozing around the GNX record a day before the Chanel news hit. The part by the Los Angeles rapper Dody6, who also appears on the track "Hey Now," was a ruin of Instagram Live-ing, pure loss. He said that he was homeless and that he was disappointed that his guest spot on the project hadn't turned his life around. His remarks soon sparked a firestorm of conversation online, raising the question of how artists are supported or not after the spotlight dims.
Kendrick hasn't publicly responded, holding to characteristically quiet form in the face of controversy. But his cousin and frequent collaborator Hitta J3 did not pull punches. Hitta took to Twitter to criticize Dody6, suggesting that the artist was ungrateful and undercutting the people who tried to put him on. "Biting the hand that feeds you," he tweeted, with both fans rallying around him and pushing back.
Kendrick's week's duality, a flashy, resplendent fashion milestone and a whirling storm of backstage drama, reinscribes a set of contrasts that have characterized much of his career. He's a poet, businessman, community voice, and global icon. But some shadows follow this kind of success, like anyone working on such a high level.
For now, Kendrick is pushing them both forward in low profile and radically redefining what it can mean to be a high-fashion frame for a hip-hop visionary. On a catwalk in Paris or standing in a studio on the West Coast, Kendrick Lamar doesn't just wear the crown; he keeps re-sculpting it.
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